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可拆卸式的零組件潮流/The trend of adjustment golf club!~下集

可拆卸式的零組件潮流/The trend of adjustment golf club!

可拆卸式的零組件潮流/The trend of adjustment golf club!~上集
http://www.peargolf.com/article/kechaixieshidelingzujianchaoliuthe-trend...

下集開始。

因為球友可以去買這些零件和工具來自己嘗試調配。廠商反而可以賺更多的錢。不見得生意會不好。球具工坊也不會生意一落千丈,因為出問題後,球友還是要找專家來處理和調整。市場多出來一條終端客人的投入。會讓這個產業有更多的刺激和變化。

你看電腦產業不就是最好例子。有自己可以組裝的電腦和品牌電腦可以選擇。市場也沒有崩壞。反而讓整體產業更良性發展。零件的可拆卸化是最大的因素。高爾夫目前需要更多的刺激和創造。

讓目前的所有高爾夫相關產品或配件都可以是零件化。這樣球友可以自行去選擇喜歡的顏色、規格、和功能的零件。也就是把自主權交給消費者。

在全球化的風潮下,每個地區市場都會越來越成熟。消費者的自主意識也會提升。如果廠商不去應對個人化需求,就只能被市場給淘汰。成熟市場的消費者的自我意識都很高。多花點錢讓自己的工具更有特色和差異化,他們是願意去投資。

今天如果有資料和數據可以提供出來,其實現在可拆卸式的球桿銷售一定比以前固定式球桿的銷售量要更多。至少桿身這塊的產品銷售更多了。握把的銷售也因為可拆卸式功能而得到好處。銷量也提升不少。

所以市面有更多的握把品牌來搶奪。如果比較現在和10年前的握把品牌就可以知道現在的品牌要多上不少。這都是市場活絡的表現!

賠錢的生意沒人做,市場有成長才會有新品牌和新公司投入。所以工具的可拆卸化是現在式也是未來產品的主流。而對於一般人來說,你需要去吸收更多的球具和技術知識。沒有這些知識你無法知道可以讓你的工具產生什麼變化?廠商一定希望你最好都不知道,照單全收他們的產品。

網路有你需要的資訊和知識。花點時間去學習就可以掌握更多自我工具的變化。這也是個人化的空間所在。先從改變顏色開始吧!

Opening more freedom for golfers to select the parts and adjustment is the best way to stimulate golf market. The big brands won't lose the sales or market shaft, on the other hand, they can sell more parts, shafts and equipment. Since golfers would like to try various possibilities and combinations on the golf clubs. The workshops won't lose the business at all, golfers face the problems and will need to have professional clubmaker and clubfitter's inputs and consult for right solutions.

Looking at computer industry, you build your own computer by purchasing parts directly from various vendors. Or you can get it easily through big brand product without hassles. As a result, opening parts for end-users to buy is the way to make the market health and momentum. That's exact thing we need for golf industry.

With globalization, all the local markets will become mature and consumers will ask more for personalization and personal preference. If the companies can not provide the right solutions, they will lose the market little by little. People are willing to pay more for personalization and differentiation. That's the trend of market movement.

If we have data for club sales, we will see the sales growth on nowadays adjustment clubs. We can see the shaft and grip sales are soaring due to the interchangeable sleeve design. If we look at the historical data for grips, there are more grip brands than 10 years ago. The market will tell you what to do and what's going on. You will see the solutions from the markets with various companies.

For individuals, you will need to spend sometime on digging the club information and knowledge to help you get the right products and parts. Without it, you will have lots of trial and error for all the purchases. If you know more about the clubs, the companies will need to provide specific goods for you to make the sales. Otherwise, they will lose the market without providing the right solutions for golfers.

The web has all the things you need, just check it out first and spend the time on it. Nobody is going to push you to buy, read or listen specific things. You can fully control yourself to grab the things you like. Now you can try to change something on your clubs, it's all up to you.

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